The UN SDG Action Campaign collaborated with YouTube to invite seven YouTube Creators to the UN for a full day forum on the Sustainable Development Goals, and gender equality.
The recently appointed YouTube Change Ambassadors included seven international YouTube creators who are passionate about global issues. These included Jackie Aina (US, lilpumpkinpie05), Taty Ferreira (Brazil, AcidGirlTestosterona), Hayla Ghazal (UAE, HaylaTV), Ingrid Nilsen (US, missglamorazzi), Louise Pentland (UK, Sprinkleofglitter), Chika Yoshida (Japan, cyoshida1231) and Yuya (Mexico, lady16makeup).
The young women received briefs from several UN agencies, including UNFPA, UNOCHA, and UN Women, plus Project Everyone. They discussed the possibilities and challenges as female YouTube creators, and also spoke about the opportunities for empowering and inspiring women around the world through YouTube. The Creators committed to integrate the advocacy language into their own content programming on an ongoing basis and to activate these topics through various angles.
The 17 Sustainable Development Goals are a remarkable opportunity to build a more sustainable and equitable world for present and future generations. This project empowered influencers in new media with the proper knowledge and confidence to further messaging around the SDGs to their respective audiences in their own words. The aim is to convert young influencers into long term activists for the SDGs and the issues they feel most comfortable in championing.